I decided to change my target audience, yes instead of going for an undergraduate level, I swapped to a target audience of younger age. Although my thoughts firstly were fixated onto doing a animation for children as I like character design, I chose not to because I felt like I wanted to try something new, and not repeat the past 2 projects. the choice of undergraduate students weren't appealing me at all, because despite the sophistication in the animation, an extra level of information may be needed also. So I decided to go for a more cinematic approach, but yet sophisticated, the GCSE's Students audience, by choosing this age, will be able to produce rather more expressive and dynamic environments conveying the story, good to mention that it is at this certain age that Teenagers drawn more attention to film, therefore, a possibility of science-fiction to be used.
This the change of audience was mainly based on the way I am aiming my aesthetics to be, although following closely to the source materials, it has an extra factor, a likeness to science-fiction.
GCSE's Students range from the age of 14 to 17, at this age, students, if not already, develop an interest to books and films, therefore the use of fiction is essential to appeal the audience. Television being the main vehicle of entertainment for this audience, it is also a good source of research in understanding what they prefer. In film, the interest rises, on one hand, male students better identify with science-fiction, action, horror and comedy films . Female Students particularly develop a likeness for romance and drama films, as well as comedy. Thus, for my project, I have to balance between, the struggles of a spore in becoming mycelium, or the the rapid growth of the same into the fruitbody. Although, no use of real emotions will be portrayed, by the means of camera work these same emotions will be conveyed.
Further research led me to understand what specific TV Shows, or Films this audience likes.
While male students prefer films such as:
Clash of the Titans- Action
Alien- Science Fiction Horror
Female students have different choices
Twilight Series - Action/ Drama
Also to take in consideration the target audience of this age draws a severe attention to videogames, which ultimately can lead to addiction, though the interest here is to know that teenagers nowadays are able to absorb faster motion pictures, therefore assimilate information faster.
The use of a more cinematic approach will allow me to persuade this type of audience.